Wednesday, July 6, 2011
Marketing Campaign || BMW Film Series: The Hire
A few weeks ago, Ryan posted a great commerical about the new BMW M Series and it got me thinking about the brillant marketing campaign they launched in 2001 called The Hire. Enlisting some of Hollywood's biggest actors and directors, BMW rolled out a series of short films that still holds up 10 years later. If you never seen these before, then you are in for a treat.
Behind The Scenes